Products A/B Test “the App” provides with the possibility to conduct and evaluate A/B testing of the sales of any products and find the best options “the Service” to merchants who use Shopify to power their stores. This Privacy Policy describes how personal information is collected, used, and shared when you install or use the App in connection with your Shopify-supported store.

When you install the App, we are automatically able to access certain types of information from your Shopify account:

• Read and write theme data
• Read and write product parameters
• Read all orders

For more information follow this link https://help.shopify.com/en/api/getting-started/authentication/oauth/scopes

Additionally, we collect the following types of personal information from you and/or your customers once you have installed the App:

• Information about you and others who may access the App on behalf of your store, such as your first name, last name, address, email address, phone number, shop URL, shop name, tariff plan name, primary locale and timezone

We collect personal information directly from the relevant individual, through your Shopify account using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org
  
• “Log files” track actions occurring on the App, and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
• “Amplitude” analyses data on user behaviour on the App to drive relevant connections & news to our users. Amplitude, as a third-party data processor, trusts the App to use relevant personal information in a manner that complies with the GDPR. Amplitude may track and store information pertaining to the person, including the information on mobile device, location & other permissions allowed by the user on their device. The use of all such information shall be compliant as described in Amplitude’s privacy policy.
• We use “Inspectlet.com” in order to better understand our users’ needs and to optimize this service and experience. Inspectlet.com is a technology service that helps us better understand our users experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Inspectlet.com uses cookies and other technologies to collect data on our users’ behavior and their devices (in particular device’s IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Inspectlet.com stores this information in a pseudonymized user profile. Neither Inspectlet.com nor we will ever use this information to identify individual users or to match it with further data on an individual user.

We use the personal information we collect from you and your customers in order to provide the Service and to operate the App. Additionally, we use this personal information to: Communicate with you; Optimize or improve the App; and Provide you with information or advertising relating to our products or services.

We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, a search warrant or other lawful request for information we receive, or to otherwise protect our rights.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

You can opt out of targeted advertising by sending a request via email to support@spur-i-t.com. Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.