Over recent years, Pinterest has become one of the major hubs for business activity, rivaling even social network giants like Facebook. With the added business page feature, using this rapidly growing social media platform is a great way to promote your business. However, Pinterest is different from other online services, and using it for business may be complicated for newcomers. So, we have come up with several tips on how to use Pinterest for business, its special features, and ways to make the most of them.
Deciding on the name of your eCommerce business is one of the basic things that can predefine the overall success and recognition of the brand. It acts as an introduction to what you do and serves to explain the basic values that stand behind your business entity. This rule applies to the company logo as well.
Practically every merchant has heard of the term “dropshipping”. Dropshipping is a business model that lets entrepreneurs sell stuff without dealing with their own inventory and shipment. How does dropshipping work? A seller collaborates with some goods’ supplier and places his products on the seller’s website. As soon as an order is received, the seller hands it over to the supplier, who performs the delivery.
It takes all sorts of action to win over the minds of prospective customers. With advertising costs plummeting every year, the struggle for better conversions often leads to more cost-effective ways to achieving that goal. Paid traffic needs significant investment that is difficult to pay off on your Shopify store. You need to manage to land a sufficient number of sales to make a profit, which is no easy task.
The success of an online store depends on lots of factors. The prices and the quality of goods are naturally important for any business, but there are other reasons why customers would choose or ignore your store.
New ways to increase sales have thrilled the minds of marketers for years. No doubt, the question of how to sell anything to anybody will always be relevant for sellers, and new marketing ideas to answer this conundrum will appear from time to time.
Effective navigation has a double-sided effect on any eCommerce website: it helps to organize products and collections and makes it easier for clients to find them. The right use of a Shopify drop-down menu may be a real problem solver for the issues that repeatedly occur in stores with hundreds or even thousands of different products.
Why is the best website design decisive for being competitive? Digital presence is the only way for retai2lers to survive in the era of eCommerce. The design of your website has a significant impact on your clients who are only willing to find your products quickly and easily. Read More
It has already been proven that not only does the number of customers matter but also the amount of returning buyers. The reasons for this conclusion are clearly visible: loyal customers spend more money on an order and tend to make them more frequently while ordinary clients can abandon your store any time. This leads us to the necessity of creating a successful customer loyalty program that will motivate buyers to remain your customers for a long time. Read More