Marketing tips


How to Use Pinterest for Business

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Over recent years, Pinterest has become one of the major hubs for business activity, rivaling even social network giants like Facebook. With the added business page feature, using this rapidly growing social media platform is a great way to promote your business. However, Pinterest is different from other online services, and using it for business may be complicated for newcomers. So, we have come up with several tips on how to use Pinterest for business, its special features, and ways to make the most of them.

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digital marketing

Shopify Dropshipping Guide: What Dropshipping Is and How to Start Doing It Correctly

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Practically every merchant has heard of the term “dropshipping”. Dropshipping is a business model that lets entrepreneurs sell stuff without dealing with their own inventory and shipment. How does dropshipping work? A seller collaborates with some goods’ supplier and places his products on the seller’s website. As soon as an order is received, the seller hands it over to the supplier, who performs the delivery.

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How to Start an Affiliate Marketing Program for Your Shopify Store

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It takes all sorts of action to win over the minds of prospective customers. With advertising costs plummeting every year, the struggle for better conversions often leads to more cost-effective ways to achieving that goal. Paid traffic needs significant investment that is difficult to pay off on your Shopify store. You need to manage to land a sufficient number of sales to make a profit, which is no easy task.

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Customer Dedication

Best Customer Loyalty Programs – How to Make the Most of Customer Dedication

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It has already been proven that not only does the number of customers matter but also the amount of returning buyers. The reasons for this conclusion are clearly visible: loyal customers spend more money on an order and tend to make them more frequently while ordinary clients can abandon your store any time. This leads us to the necessity of creating a successful customer loyalty program that will motivate buyers to remain your customers for a long time. Read More

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